Month: December 2015

Smart Strategies To Get Free Media Coverage for Your Small Business

Using a creative approach small businesses can get the same free media coverage as large organizations!  Different media outlets hand out free publicity every day.  Advertising works very well, especially combined with a media story. A Different Approach A small business will have a tougher time than a bigger organization.  The best approach is having

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10 Reasons to Use Humor in the Workplace

“A sense of humor is part of the art of leadership, of getting along with people, of getting things done.” – Dwight D. Eisenhower As the saying goes, “laughter is the best medicine” and is also important in running a small business.  If you can laugh at yourself, you are more likely to be successful

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Should Your Practice Have an Instagram?

​It is not a question as to whether your practice should be using social media.  Whether you are a cosmetic doctor, dermatologist, esthetician, or plastic surgeon, social media is the quickest way to reach your audience. But which social media platform is the right choice? Adding every social media platform will not bring you business

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